Market Research Reports, May 1965-Aug 1992
File
MS. Oxfam APL/2/2/37
Held in our offsite storage facility
Folder 1 comprises:
- 'Oxfam. Proposal for a Four-Stage Research and Study Programme' by Alexander-Butterfield Ltd., May 1965
- 'Oxfam Market Research Project (February-March 1977)' by Manchester Business School, May 1977
- 'Oxfam's Education Department. Report to Council of Management of an Enquiry carried out in the Spring of 1980', by M.R. Wigram, Jun 1980, relating to a survey of British teachers
Folder 2 comprises:
- 'Oxfam Qualitative Image Research' by Maurice Vernon Research, Dec 1982
- 'Oxfam Survey Analysis of Results', Nov 1983, relating to a survey of donors
- 'Oxfam. A review into shop operations and merchandise in order to determine ways in which to increase profitability' by Conran Associates, Nov 1983
- 'Oxfam Shops Refit Assessment' by SRU, Mar 1986
- 'Oxfam Qualitative Research Programme Outline Discussion Document (revised)' by DMB&B, May 1987
- 'Evaluation of the BJM Oxfam Research' by DMB&B, Dec 1987
- 'Charity Awareness' by the British Market Research Bureau Limited, May 1992
Folder 3: 'Oxfam Omnibus Research: An Analysis of Results', Jul 1992, and 'Oxfam Andover Town Drive: An Analysis of Results', Aug 1992, both by Data by Design
Dates
- Creation: May 1965-Aug 1992
Extent
1 box (3 folders)
Language of Materials
- English
Shelfmark
MS. Oxfam APL/2/2/37
Repository Details
Part of the Bodleian Libraries Repository
Contact:
Weston Library
Broad Street
Oxford OX1 3BG United Kingdom
specialcollections.enquiries@bodleian.ox.ac.uk
Weston Library
Broad Street
Oxford OX1 3BG United Kingdom
specialcollections.enquiries@bodleian.ox.ac.uk