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Market Research Reports: AP66-71, Jun 1996-Feb 1997

 File
MS. Oxfam APL/2/2/34

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Folder 1: AP66, reports by Anni Greaves for NDL International, comprises:
  1. 'Customer Profile Analysis for Oxfam £2.01-£4.00 Per Month Donors', Jun 1996
  2. 'Customer Profile Analysis for Oxfam £4-Plus Donors (£2 Month Offered)', Jun 1996
  3. 'Customer Profile Analysis for Oxfam £4 Per Month Donors', Jun 1996
  4. 'Customer Profile Analysis for Oxfam £2 Month Door Drop Responders', Jul 1996
Folder 2, comprises:
  1. AP67 'Making More Money From Legacies' by WWAV Rapp Collins, Oct 1996, with related papers
  2. AP69 'Oxfam TV Strategic Development. Qualitative Research Debrief' by Gavin Hilton, Account Planning, Dec 1996
  3. AP71 'Oxfam Legacies Strategic Review' by WWAVRC, Feb 1997

Dates

  • Jun 1996-Feb 1997

Extent

1 box (2 folders)

Shelfmark

MS. Oxfam APL/2/2/34

Repository Details

Part of the Bodleian Libraries Repository

Contact:
Weston Library
Broad Street
Oxford OX1 3BG United Kingdom