Market Research Reports: AP66-71, Jun 1996-Feb 1997

File

MS. Oxfam APL/2/2/34

Held in our offsite storage facility

Folder 1: AP66, reports by Anni Greaves for NDL International, comprises:

'Customer Profile Analysis for Oxfam £2.01-£4.00 Per Month Donors', Jun 1996
'Customer Profile Analysis for Oxfam £4-Plus Donors (£2 Month Offered)', Jun 1996
'Customer Profile Analysis for Oxfam £4 Per Month Donors', Jun 1996
'Customer Profile Analysis for Oxfam £2 Month Door Drop Responders', Jul 1996

Folder 2, comprises:

AP67 'Making More Money From Legacies' by WWAV Rapp Collins, Oct 1996, with related papers
AP69 'Oxfam TV Strategic Development. Qualitative Research Debrief' by Gavin Hilton, Account Planning, Dec 1996
AP71 'Oxfam Legacies Strategic Review' by WWAVRC, Feb 1997

Dates

1 box (2 folders)

MS. Oxfam APL/2/2/34

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