Market Research Reports AP5-14, Oct 1989-Sep 1991
File
MS. Oxfam APL/2/2/28
Held in our offsite storage facility
Comprises:
- Folder 1: AP5 'The Oxfam Image 1990-2010' by FJK Henrion, Oct 1989
- Folder 2: AP10 'Oxfam. 1. Active Supporters 2. Covenantors Customer Profile Analysis (CPA)' and 'Oxfam. Lapsed Donors Customer Profile Analysis (CPA)' both by The Lifestyle Selector, Jun 1991
- Folder 3: AP14, reports by Data by Design, Sep 1991
Folder 3 comprises:
- 'Oxfam Lifetime Value Analysis'
- 'Tables'
- 'Consumer Targeting. Sources, Data, Techniques'
- 'Questionnaire Analysis Presentat[ion] (Martin's)'
Dates
- Creation: Oct 1989-Sep 1991
Extent
1 box (3 folders)
Language of Materials
- English
Shelfmark
MS. Oxfam APL/2/2/28
Repository Details
Part of the Bodleian Libraries Repository
Contact:
Weston Library
Broad Street
Oxford OX1 3BG United Kingdom
specialcollections.enquiries@bodleian.ox.ac.uk
Weston Library
Broad Street
Oxford OX1 3BG United Kingdom
specialcollections.enquiries@bodleian.ox.ac.uk