Market Research Reports: MR11, 1981-Sep 1992
File
MS. Oxfam APL/2/2/7
Held in our offsite storage facility
Folder 1 comprises:
- MR11A 'An Appraisal of the Marketing Needs of Oxfam's Publications' by Keith Smith of Inter-Action Advisory Service, 1981
- MR11B 'Oxfam - Its Perception and Awareness by the Local Bradford Population' by Bradford Consultancy Group, University of Bradford Management Centre, Mar 1988
- MR11D 'Oxfam Organisation Effectiveness Review Discussion Notes' by KPMG Peat Marwick Management Consultants, Nov 1990
Folder 2: comprises:
- MR11E, correspondence and papers relating to supporters' questionnaires, 1990-1992
- MR11F 'The Edge Questionnaire' by Teresa Garlake, Aug 1991, relating to the results of a questionnaire given to readers of Oxfam's youth magazine, 'The Edge'
Folder 3 comprises: MR11H 'Oxfam Communications Products, A Marketing and Sales Appraisal. A Report to the P[ublic] A[ffairs and] C[ommunications] S[ervices] Division Director by Toby Milner', May 1992, with related correspondence, Jun-Sep 1992
Dates
- Creation: 1981-Sep 1992
Extent
1 box (3 folders)
Language of Materials
- English
Shelfmark
MS. Oxfam APL/2/2/7
Repository Details
Part of the Bodleian Libraries Repository
Contact:
Weston Library
Broad Street
Oxford OX1 3BG United Kingdom
specialcollections.enquiries@bodleian.ox.ac.uk
Weston Library
Broad Street
Oxford OX1 3BG United Kingdom
specialcollections.enquiries@bodleian.ox.ac.uk