Marketing reports by external parties, 1971-2012

File

MS. Oxfam COM/2/3/2/1

Held in our offsite storage facility

Comprises:

Folder 1: 'Presentation to Oxfam 14th July, 1971 by Rupert Chetwynd & Partners Limited'
Folder 2: 'Why Spend Money Advertising Oxfam?' by Collett, Dickenson, Pearce and Partners Limited, 1974, and 'The Oxfam Image 1990-2010' by F.H.K. Henrion, 1989
Folder 3: 'An Evaluation of Oxfam News' by The Research Business, Apr 1989; 'Project Rumpole: Summary Findings of Qualitative Research on 'Africa: Not Guilty' Executions', by Michael Herbert Associates, Feb 1993; 'Attitudes Towards the Work of Oxfam - A Survey of Specialist Media Personnel' conducted by Market and Opinion Research International (MORI) on behalf of Oxfam, Dec 1993; 'Oxfam Report November 1994' by the Gallup Organization; 'Oxfam Media Analysis Report – July to September 2003' by Metrica; 'Campaign Publicity Report – 70th Anniversary', by Barry Sheen, Smartis Ltd., 19 Nov 2012