Advertising; Advertising - Newspapers, Jul 1969- Nov 1977
File
CCO 180/4/1/11-15; CCO 180/4/2/1
Comprises:
- CCO 180/4/1/11 - Interim note on advertising research (ORC), Feb. 1973;
- CCO 180/4/1/12 - Conservative Party Advertising Campaign (ORC), Apr. 1973;
- CCO 180/4/1/13 - Research on Advertising Campaign, interim report no. 1, Aug. 1974;
- CCO 180/4/1/14 - Consideration of Advertising recall study by D.P. Berry and report, Nov. 1974;
- CCO 180/4/1/15 - A report on three group discussions to examine attitudes to draft political advertisements, Nov. 1977;
- CCO 180/4/2/1 - Credibility of Newspapers, July 1969.
Dates
- Creation: Jul 1969- Nov 1977
Extent
1 box (6 volumes)
Language of Materials
- English
Shelfmark
CCO 180/4/1/11-15; CCO 180/4/2/1
Repository Details
Part of the Bodleian Libraries Repository
Contact:
Weston Library
Broad Street
Oxford OX1 3BG United Kingdom
specialcollections.enquiries@bodleian.ox.ac.uk
Weston Library
Broad Street
Oxford OX1 3BG United Kingdom
specialcollections.enquiries@bodleian.ox.ac.uk