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Memoranda, with accompanying reports, surveys and public opinion poll results, from Humphrey Taylor, Director of the Opinion Research Centre, to Tommy Thompson, Head of Communications at Conservative Central Office. Also, memoranda concerning interpretation of the results of polls and surveys from Tommy Thompson to the Party Chairman, Edward du Cann, Feb-Mar 1966

 File
CCO 20/17/3/5

Includes Opinion Research Centre daily opinion polls:-

  1. 10-18 March 1966
  2. 21 March 1966
  3. 23-24 March 1966
  4. 26 March 1966
  5. 29 March 1966

Includes Opinion Research Centre public opinion survey and Spot Reactions to TV Appearances:-

  1. Report identifying the 50 most marginal Conservative and Labour seats, 04/03/1966
  2. ORC/21 National Political Survey, 09/03/1966
  3. ORC/23 I. Jo Grimond on Election Forum, ND
  4. ORC/24 II. Mr Heath on Election Forum, 10/03/1966
  5. ORC/27 III. Mr Wilson on Election Forum, 11/03/1966
  6. IV. Party Political Broadcast by Mr Wilson, 14/03/1966
  7. ORC/33 V. Mr Heath, 14/03/1966
  8. Recall Survey: Criticism of Mr Heath's Party Political Broadcast of 14/03/1966, 15/03/1966
  9. ORC/35 VI. Liberal Broadcast, Ludovic Kennedy, 15/03/1966
  10. ORC/37 VII. Labour Party Broadcast, Mr Gunter, 16/03/1966
  11. ORC/41 VIII. This Week Mr Callaghan v Mr MacLeod, 17/03/1966
  12. IX. Conservative Party Political Broadcast, 18/03/1966
  13. X. Conservative Party Political Broadcast, 21/03/1966
  14. XI. Labour Party Broadcast, 22/03/1966
  15. XII. Liberal Party Broadcast, 23/03/1966
  16. 13. Conservative Party Political Broadcast, 24/03/1966
  17. 14. George Brown's Labour Party Political Broadcast, 25/03/1966
  18. 15. Liberal Party Broadcast, 26/03/1966
  19. 17. Mr Heath's Broadcast, 28/03/1966
  20. 18. Mr Wilson's Broadcast, 29/03/1966

Includes Group Marketing and Research Limited results of a Voter Attitude Survey in Plymouth conducted between 11-12 March 1966

Dates

  • Creation: Feb-Mar 1966

Extent

1 file

Language of Materials

  • English

Conditions Governing Access

Closed.

Shelfmark

CCO 20/17/3/5

Former reference:

CCO 20/17/23

Repository Details

Part of the Bodleian Libraries Repository

Contact:
Weston Library
Broad Street
Oxford OX1 3BG United Kingdom